Don’t let a disjointed journey and siloed information spoil the customer experience!
Solutions and applications are designed to deliver value to the customer. Unfortunately, their siloed nature often hampers their ability to do so. As much as companies invest in optimizing the customer journey, let’s be honest: the customer chooses their journey, not the company. Companies must present value where the customer or prospect chooses to be, not where the company thinks they should be. SmartConX enables you to easily connect people and content, multi-directionally.
All too often, content or expertise meant to benefit the customer doesn't deliver the value it should, because it is buried in a silo that is only visible to certain users. Breaking down these content silos involves systems integrations, which are costly and complex to implement and support.
At iTalent Digital, we have experienced this challenge first-hand building deep integrations for the world’s leading companies. With each new systems integration, multiple programming requirements must be considered and factored in:
On top of these foundational components, specific functionality and user experience elements must be developed to make the integration useful to the customer. Each integration requires developers to build a compelling user experience within the context of that application’s specific fields, content, business logic, and other factors.
SmartConX streamlines, automates and reuses the foundational elements of the integration so you can effortlessly connect different platforms together, without adding needless complexity to your systems configurations.
With SmartConX, integrating additional systems or adding additional functionality is as simple as plugging in any existing SmartConX connectors, or even developing custom integrations directly on the SmartConX platform. SmartConX handles the foundational programming elements of the integration, so all that is needed are the customized UI and CX configurations.
The other obvious benefit of SmartConX is the significant cost savings of not having to build integrations from scratch. SmartConX can handle both internal and external integrations.
iTalent Digital has developed a suite of pre-built integrations that you can plug into SmartConX to enjoy the benefits in no time. Or, take advantage of iTalent's CustomConX Service to build your own unique ConX integration.